SharePadi
The Process
The approach focused on leverage on the existing core of Sharepadi. We turned the platform into a brand that felt confident and creator-first. Everything from language to visuals was designed to reflect energy, ambition, and momentum.
The refreshed identity leaned into boldness and clarity. The visuals for Sharepadi was expressive, creator-focused and designed to resonate with artists, influencers, and digital creators across Nigeria. With this, the brand story became easier to connect with.
Social media became the engine of the rebrand. The content was designed to spark conversation, encourage participation, and build excitement around what SharePadi offers. The messaging stayed consistent allowing the brand to speak with confidence while remaining relatable and community-driven.